The experience economy: work is theatre and every business a stage

Name: The experience economy: work is theatre and every business a stage
Author: B. Joseph Pine

Publicatiejaar: 1999 Aantal pagina's: xii, 254

Auteur(2)

B. Joseph Pine

James H. Gilmore

Uitgever(1)

Harvard University

Termen(4)

Management

Relatiemanagement

Belevingseconomie

Marketing